Hal Varian, Chief Economist of Google explains how the Google Ad Auction works. This short video will give us a clear explanation how Google calculates the max CPC, quality score, and ad auction.
Now lets give what the google wants to lower our CPC.
High QS and High CTR = Low CPC and Low CPC means more clicks for your ad budget. More clicks you can drive to your campaign landing page means more possibility for converted leads. Leads we all knew it!
Leads = $$$ :)
Google is Now Using Trisikad
This is not a joke, trisikad or known in english as Tricycle. This is part of the Google Maps activity in mapping the world one street at a time.
Google is mapping the world one street at a time. However, some of those locations are not conducive to cars, let alone the Google Street Views van or even a smal car. Locations like Europe pose an extra challenge -- how to navigate all of those tightly packed, tourist-clogged cobblestone street in historic city centers?
Well, for all of those hard-to-reach areas, Google’s tactical strategy becomes obvious thanks to a handful of images that have surfaced today. The Google Street Views Car is replaced by the Google Street Views Trike
Three things in life
Three things in life that, once gone- never come back:
Time
Words
Opportunity
Three things in life that are most valuable:
Love
Self-Confidence
Friends
Three things in life that are never certain:
Dreams
Success
Fortune
Three things that make a man/woman:
Hard Work
Sincerity
Commitment
Three things in life that can destroy a man/woman:
Alcohol
Pride
Anger
Three things in life that, once lost, hard to build-up:
Respect
Trust
Friendship
Obese young men have less hope of marriage
Men who were grossly overweight at the age of 18 had nearly 50 percent less chance of being married by their 30s and 40s, an international conference on obesity heard in Amsterdam on Thursday. The findings, which held true regardless of the men's intellectual performance or socio-economic position, could suggest that women rank a man's appearance higher than other traits when choosing a partner.
Best and Worst Brain Foods
we rounded up the best foods to munch on when you need a mental boost—and found studies that show, in fact, that you can be up to 200 percent more productive if you make the right eating choices. Stock up on these items to halt mental decline, jog your memory, sharpen your senses, improve your performance, activate your feel-good hormones, and protect your quick-witted sharpness, whether you’re 15, 40—or not admitting to any age whatsoever!
FOR SHORT-TERM MEMORY
Drink This!: COFFEE
Fresh-brewed joe is the ultimate brain fuel. Caffeine has been shown to retard the aging process and enhance short-term memory performance. In one study, British researchers found that just one cup of coffee helps improve attention and problem-solving skills.
Not That!: ENERGY DRINKS/TOO MUCH COFFEE
Ever heard of the concept “too much of a good thing”? If you OD on caffeine—too many cups, a jolt of caf from the late afternoon onward, a Red Bull cocktail—it can mess with your shuteye schedule. Sleep is reboot time for your mental computer, and you don’t want to mess with it.
FOR LONG-TERM MEMORY
Eat This!: BLUEBERRIES
Antioxidants in blueberries help protect the brain from free-radical damage and cut your risk of Alzheimer’s and Parkinson’s diseases. They can also improve cognitive processing (translation: thinking). Wild blueberries, if you can find them, have even more brain-boosting antioxidants than the cultivated variety, so book that vacation in Maine now. The berries will ripen in July.
Not That!: THE UNRIPE AND UNREADY
Here’s a cool tip: if your favorite berries are out of season, buy them frozen. The freezer locks in peak flavor and nutrients, so the berries’ antioxidant capacity is maxed out. Those pale, tough, and expensive off-season berries usually ripen on a truck, rather than on the bush, so they’re nutritional imposters compared to the real thing.
For more smart shopping tips, point your grocery cart to THIS story and learn how to pick the most delicious and nutritious while controlling your waistline!
TO THINK FASTER
Eat This!: SALMON OR MACKEREL
If the Internal Revenue Service picks you for some up-close-and-personal auditing, you’ll want to be on your toes when they vet your deductions list. So put salmon or mackerel on the grocery list. The omega-3 fatty acids found in fatty fishes are a primary building block of brain tissue, so they’ll amp up your thinking power. Salmon is also rich in niacin, which can help ward off Alzheimer’s disease and slow the rate of cognitive decline.
Not That!: FULL-FAT ICE CREAM
Not all fats are created equal: Beware foods high in saturated fats, which can clog blood vessels and prevent the flow of nutrients and blood to the brain. Ice cream is not a brain-health food.
TO ENERGIZE:
Eat This!: HIGH-PROTEIN SALAD WITH VINAIGRETTE
The oil in the dressing will help slow down digestion of protein and carbs in the salad, stabilizing blood-sugar levels and keeping energy levels high. Build your salad on a bed of romaine and spinach for an added boost in riboflavin, and add chicken and a hard-boiled egg for more energizing protein.
For other tips on how to build the perfect salad, check out the Eat This, Not That! ultimate salad selector.
Not That!: PANCAKES OR BAGELS
MIT researchers analyzed blood samples from a group of people who had eaten either a high-protein or a high-carbohydrate breakfast. Two hours after eating, the carb eaters had tryptophan levels four times higher than those of the people who had eaten protein. The tryptophan in turkey is one of the reasons you crawl off for an afternoon nap after Thanksgiving dinner. So watch what you gobble.
TO CALM DOWN
Eat This!: LOW-FAT YOGURT OR MIXED NUTS
Scientists in Slovakia gave people 3 grams each of two amino acids—lysine and arginine—or a placebo, and asked them to deliver a speech. Blood measurements of stress hormones revealed that the amino acid-fortified guys were half as anxious during and after the speech as those who took the placebo. Yogurt is one of the best food sources of lysine; nuts pack loads of arginine.
Not That!: SODA
A study from the American Journal of Public Health found that people who drink 2½ cans of soda daily are three times more likely to be depressed and anxious, compared with those who drink fewer. So Mountain Dew is a Mental Don’t.
TO CONCENTRATE
Eat This!: PEPPERMINT TEA
The scent of peppermint helps you focus and boosts performance, according to researchers. Need to reach Chicago before nightfall, and you’re stuck in traffic around Cleveland? One study found that peppermint makes drivers more alert and less anxious.
Not That!: CANDY
Sugary foods incite sudden surges of glucose that, in the long term, cause sugar highs and lows, leading to a fuzzy state of mind. So you’ll need to avoid all the attention-busting sugar bombs on this list of the 20 most sugar-packed foods in America.
FOR GOOD MOODS AND GRINS
Eat This! ARUGULA OR SPINACH SALAD
Leafy greens—arugula, chard, spinach—are rich sources of B vitamins, which are key components on the assembly line that manufactures feel-good hormones such as serotonin, dopamine, and norepinephrine. According to a study published in the Journal of Neuroscience Nursing, a lack of B6 can cause nervousness, irritability, and even depression.
Not That!: WHITE CHOCOLATE
White chocolate isn’t chocolate at all, since it contains no cocoa solids. So it won’t stimulate the euphoria-inducing mood boosters like serotonin, as real chocolate does. Grab the real thing, the darker the better. More cacao means more happy chemicals and less sugar, which will eventually pull you down.
FOR SHARPER SENSES
Eat This!: 1 TBSP OF GROUND FLAXSEED DAILY
Flax is the best source of alphalinoleic, or ALA—a healthy fat that improves the workings of the cerebral cortex, the area of the brain that processes sensory information, including that of pleasure. To meet your quota, sprinkle it on salads or mix it into a smoothie or shake.
Not That!: ALCOHOL
This one’s obvious, but worth mentioning anyway. A drink or two can increase arousal signals, but more than that will actually depress your nervous system. This makes you sloppy, not sharp.
FOR SHORT-TERM MEMORYDrink This!: COFFEE
Fresh-brewed joe is the ultimate brain fuel. Caffeine has been shown to retard the aging process and enhance short-term memory performance. In one study, British researchers found that just one cup of coffee helps improve attention and problem-solving skills.
Not That!: ENERGY DRINKS/TOO MUCH COFFEE
Ever heard of the concept “too much of a good thing”? If you OD on caffeine—too many cups, a jolt of caf from the late afternoon onward, a Red Bull cocktail—it can mess with your shuteye schedule. Sleep is reboot time for your mental computer, and you don’t want to mess with it.
FOR LONG-TERM MEMORYEat This!: BLUEBERRIES
Antioxidants in blueberries help protect the brain from free-radical damage and cut your risk of Alzheimer’s and Parkinson’s diseases. They can also improve cognitive processing (translation: thinking). Wild blueberries, if you can find them, have even more brain-boosting antioxidants than the cultivated variety, so book that vacation in Maine now. The berries will ripen in July.
Not That!: THE UNRIPE AND UNREADY
Here’s a cool tip: if your favorite berries are out of season, buy them frozen. The freezer locks in peak flavor and nutrients, so the berries’ antioxidant capacity is maxed out. Those pale, tough, and expensive off-season berries usually ripen on a truck, rather than on the bush, so they’re nutritional imposters compared to the real thing.
For more smart shopping tips, point your grocery cart to THIS story and learn how to pick the most delicious and nutritious while controlling your waistline!
TO THINK FASTEREat This!: SALMON OR MACKEREL
If the Internal Revenue Service picks you for some up-close-and-personal auditing, you’ll want to be on your toes when they vet your deductions list. So put salmon or mackerel on the grocery list. The omega-3 fatty acids found in fatty fishes are a primary building block of brain tissue, so they’ll amp up your thinking power. Salmon is also rich in niacin, which can help ward off Alzheimer’s disease and slow the rate of cognitive decline.
Not That!: FULL-FAT ICE CREAM
Not all fats are created equal: Beware foods high in saturated fats, which can clog blood vessels and prevent the flow of nutrients and blood to the brain. Ice cream is not a brain-health food.
TO ENERGIZE:
Eat This!: HIGH-PROTEIN SALAD WITH VINAIGRETTE
The oil in the dressing will help slow down digestion of protein and carbs in the salad, stabilizing blood-sugar levels and keeping energy levels high. Build your salad on a bed of romaine and spinach for an added boost in riboflavin, and add chicken and a hard-boiled egg for more energizing protein.
For other tips on how to build the perfect salad, check out the Eat This, Not That! ultimate salad selector.
Not That!: PANCAKES OR BAGELS
MIT researchers analyzed blood samples from a group of people who had eaten either a high-protein or a high-carbohydrate breakfast. Two hours after eating, the carb eaters had tryptophan levels four times higher than those of the people who had eaten protein. The tryptophan in turkey is one of the reasons you crawl off for an afternoon nap after Thanksgiving dinner. So watch what you gobble.
TO CALM DOWNEat This!: LOW-FAT YOGURT OR MIXED NUTS
Scientists in Slovakia gave people 3 grams each of two amino acids—lysine and arginine—or a placebo, and asked them to deliver a speech. Blood measurements of stress hormones revealed that the amino acid-fortified guys were half as anxious during and after the speech as those who took the placebo. Yogurt is one of the best food sources of lysine; nuts pack loads of arginine.
Not That!: SODA
A study from the American Journal of Public Health found that people who drink 2½ cans of soda daily are three times more likely to be depressed and anxious, compared with those who drink fewer. So Mountain Dew is a Mental Don’t.
TO CONCENTRATEEat This!: PEPPERMINT TEA
The scent of peppermint helps you focus and boosts performance, according to researchers. Need to reach Chicago before nightfall, and you’re stuck in traffic around Cleveland? One study found that peppermint makes drivers more alert and less anxious.
Not That!: CANDY
Sugary foods incite sudden surges of glucose that, in the long term, cause sugar highs and lows, leading to a fuzzy state of mind. So you’ll need to avoid all the attention-busting sugar bombs on this list of the 20 most sugar-packed foods in America.
FOR GOOD MOODS AND GRINS
Eat This! ARUGULA OR SPINACH SALAD
Leafy greens—arugula, chard, spinach—are rich sources of B vitamins, which are key components on the assembly line that manufactures feel-good hormones such as serotonin, dopamine, and norepinephrine. According to a study published in the Journal of Neuroscience Nursing, a lack of B6 can cause nervousness, irritability, and even depression.
Not That!: WHITE CHOCOLATE
White chocolate isn’t chocolate at all, since it contains no cocoa solids. So it won’t stimulate the euphoria-inducing mood boosters like serotonin, as real chocolate does. Grab the real thing, the darker the better. More cacao means more happy chemicals and less sugar, which will eventually pull you down.
FOR SHARPER SENSESEat This!: 1 TBSP OF GROUND FLAXSEED DAILY
Flax is the best source of alphalinoleic, or ALA—a healthy fat that improves the workings of the cerebral cortex, the area of the brain that processes sensory information, including that of pleasure. To meet your quota, sprinkle it on salads or mix it into a smoothie or shake.
Not That!: ALCOHOL
This one’s obvious, but worth mentioning anyway. A drink or two can increase arousal signals, but more than that will actually depress your nervous system. This makes you sloppy, not sharp.
Free Laptop From Sony Ericsson
Just got an email today with the photos attached as Free Sony Ericsson Laptop. Don't know if this is true. Anyway, just do it, nothing to loose.
Who is Behind Ako Mismo?
DDB CARES
DDB's newest advocacy campaign has been getting a lot of attention to the agency's amazement. This has in fact given them more conviction to stand behind their cause and continue their crusade for positive change.
It's no surprise though that AKO MISMO is arousing a lot of people's interest. The commercial undeniably stirred very deep patriotic sentiments among the viewing public that immediately thousands went online to check the site and signed up to make commitments.
"We knew we had something great when we came up with the advocacy.", said Teeny Gonzales, Executive Creative Director of DDB, who heads up the creative team that conceptualized AKO MISMO. "That's because even among us, the message really resonated. It made us all look deep inside and say, 'No, we're not giving up hope.' " She said that they then went in search of possible partners for the cause and found the perfect one in PLDT/Smart Foundation.
Members of the team then went on another search. This time for the people who would breathe life into the campaign --- people who embodied the message or simply had the conviction to make a commitment to fight apathy. Thus the rich mix of showbiz celebrities, real life heroes as well as regular folk who spoke simply but sincerely in the TV commercial, bringing the point poignantly home.
Susan Dimacali, Vice-Chairman of DDB Group of Companies said, "We were overwhelmed with the positive response and people saying that the campaign made them realize that they should stop complaining and start doing their part. There were a lot who chose to put their cynicism aside and truly support the advocacy. It was amazing and touching reading the wall of commitments on the site. We're grateful for the support of our partners that has allowed us to reach more people and create a real impact."
DDB has, in the past, also supported and made campaigns for women's rights, the preservation of the environment, Caritas as well as responsible voting in the last local elections.
Many are asking what they can look forward to from AKO MISMO. John Lucas, Managing Director of Tribal DDB said, "There is a lot of clamor for the dog tag so, we hear you! We will be announcing soon how you can get those. There are activities lined-up which you also learn more about from the site."
Clearly, the DDB Team is upbeat and excited about their newest advocacy.
"That's because," Dimacali says, this is something really close to our hearts and something that, yes, we truly care about.
DDB's newest advocacy campaign has been getting a lot of attention to the agency's amazement. This has in fact given them more conviction to stand behind their cause and continue their crusade for positive change.
It's no surprise though that AKO MISMO is arousing a lot of people's interest. The commercial undeniably stirred very deep patriotic sentiments among the viewing public that immediately thousands went online to check the site and signed up to make commitments.
"We knew we had something great when we came up with the advocacy.", said Teeny Gonzales, Executive Creative Director of DDB, who heads up the creative team that conceptualized AKO MISMO. "That's because even among us, the message really resonated. It made us all look deep inside and say, 'No, we're not giving up hope.' " She said that they then went in search of possible partners for the cause and found the perfect one in PLDT/Smart Foundation.
Members of the team then went on another search. This time for the people who would breathe life into the campaign --- people who embodied the message or simply had the conviction to make a commitment to fight apathy. Thus the rich mix of showbiz celebrities, real life heroes as well as regular folk who spoke simply but sincerely in the TV commercial, bringing the point poignantly home.
Susan Dimacali, Vice-Chairman of DDB Group of Companies said, "We were overwhelmed with the positive response and people saying that the campaign made them realize that they should stop complaining and start doing their part. There were a lot who chose to put their cynicism aside and truly support the advocacy. It was amazing and touching reading the wall of commitments on the site. We're grateful for the support of our partners that has allowed us to reach more people and create a real impact."
DDB has, in the past, also supported and made campaigns for women's rights, the preservation of the environment, Caritas as well as responsible voting in the last local elections.
Many are asking what they can look forward to from AKO MISMO. John Lucas, Managing Director of Tribal DDB said, "There is a lot of clamor for the dog tag so, we hear you! We will be announcing soon how you can get those. There are activities lined-up which you also learn more about from the site."
Clearly, the DDB Team is upbeat and excited about their newest advocacy.
"That's because," Dimacali says, this is something really close to our hearts and something that, yes, we truly care about.
Free KFC for Mother's Day!
Get two pieces of grilled chicken, two individual sides and a biscuit!
Limited Time DownloadCoupon download available from 9 a.m. CDT on May 5, 2009, to 11:59 p.m. CDT on May 6, 2009. Coupon is redeemable at participating KFC® locations in the United States from May 5, 2009 to May 19, 2009—excluding Mother's Day, May 10, 2009.
Go to UnthinKFC.com and download the coupon!
GoBusiness101 Just Launched
GoBusiness101.com is just recently launched yesterday. This is a promising blog that can help Filipinos/Pinoys and other nations understand the entrepreneurship in making money online and offline. Although this blog just started yet, you can find a lot of interesting topics already. You can find a success stories and Make Money online manual. Hoping it will be a good start for the Gobusiness101.com!
To Gobusiness101.com, Congratulations!
Visit the site. Click Here!
Subscribe to:
Posts (Atom)
